Asos just earned themselves some new fans due to their body-positive swimsuit models. The online retailer is featuring models with stretch marks, acne scars, and birthmarks and I couldn’t be more happy. Unlike almost any swimsuit campaign they did retouch these photos and the results are unbelievably stunning! These models look absolutely stunning!

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The internet is taking notice and showing praise. So my hat goes down to you Asos for hopefully being a leader for future campaigns.

Signing off,

xoxo gigi