Dior held a one night exhibition last Thursday at the LVMH Moët Hennessy Louis Vuitton headquarters in Paris. The lucky guests had the opportunity to look up close at select 32 couture dresses dating from 2004 to 2010. The dresses had matching lipsticks alongside them in corresponding hues from the Rouge Dior line.
So it seems that the true reason for this event was this baby:
The was also an obligatory bunch of celebrities there like Emma Heming, Bruce Willis and Monica Bellucci who said a bunch of self promoting stuff. Boring. I wish there were more photos of the exhibit itself.